B2B - Business to Business
B2B or BtoB covers trade between at least two different companies or organisations. Accordingly, the business relationship does not exist between the company and its customers. This concerns the internet trade of goods or services. Also known is the name industrial goods or capital goods marketing.
The advantages of this business relationship are the constant and comparable prices, the larger volume and fast delivery times.
The services and products offer the contractual partner great added value. The areas of logistics, warehousing, distribution and trade are part of the B2B area. In addition, this also refers to the communication relationships between companies.